About

Why we built HEL.ink

HEL.ink is a modern, open-source URL shortener for people who want simple link management without the bloat. Clean redirects, solid analytics, and features that actually make sense.

Whether you're running campaigns, sharing resources with your team, or building a Link in Bio page for social media, HEL.ink has you covered: folders and tags for organization, QR codes, password protection, expiration dates, geographic analytics, REST API for automation, and more.

Built with Laravel 12 and modern web tech. Sign in with Google or email, create bio pages at hel.ink/b/yourname, organize your links, integrate with ShareX, and track everything. Dark mode included because we care about your eyes.

Our Mission

Link shortening should be powerful but simple. No need to juggle multiple services for shortening, analytics, QR codes, and organization. Everything in one place, with an interface that makes sense from day one.

What Makes Us Different

Enterprise features without enterprise pricing. Detailed analytics with geographic data, device detection, proxy detection, and referrer tracking. Unlimited folders and tags. Password protection. Custom QR codes in PNG, SVG, or JPG. Expiration dates. All included, no hidden costs.

Built for Real Workflows

Every feature exists because someone needed it. Google OAuth for quick sign-in. 2FA for security. REST API for ShareX and automation. Bulk operations for efficiency. CSV export for reporting. Admin tools for moderation. Dark mode because your eyes matter.

Open Source

HEL.ink is 100% open source on GitHub. Self-host on your own server or use our hosted version. Fork it, customize it, contribute improvements. Built by @navi-crwn, maintained with love.

Analytics

Deep insights

Track every click with location data, device types, browsers, referrers, and unique visitor counts. Export to CSV for reporting.

Organization

Folders & Tags

Unlimited folders and tags to organize your links. Bulk operations to manage hundreds at once. Search and filter to find what you need.

Security

Protected & Safe

Password protect links, set expiration dates, enable 2FA, and review login history. Admins get IP banning and abuse reporting.

Link in Bio

Your personal hub

Create bio pages at hel.ink/b/yourname with unlimited links, 20+ themes, animations, and full analytics. No monthly fees.

Automation

API Ready

REST API with Bearer auth for ShareX, CLI tools, and custom apps. 100 requests/hour. Great for screenshot automation.

Ready to Get Started?

Create a free account and experience link management that works. Sign up with Google or email, create your first short link in seconds.